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Check out this great initiative: KRNWTR

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KRNWTR is a Dutch initiative that promotes tapwater by producing unique water cooling systems, nice reusable water bottles, tapwater points and a good story. It is the first brand for tapwater! The goals of the social enterprise are: Informing about tapwater and the ecological, social, economical and political consequences of privatizing and bottling of water Diminishing the sale of single use plastic packaging  Making tapwater mainstream Offering sustainable alternatives for bottled water. Join KRNWTR by drinking tapwater instead of buying bottled mineral water. Need a cool tapwater point at your school or the office? Or want to offer (cold!) tapwater in your restaurant? Go check out their webshop for sustainable and options. A plus: they look nice too! 

Plastic art for the oceans!

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‘’Turning plastic water bottles into art to make the public aware of plastic pollution in the ocean.'' Marathons, a great social healthy event lots of people participate in. Yet, often called an environmental disaster because of all the plastic water bottles that end up on the side of the road. To tackled this problem, artist created the above shown piece of art by using all the bottles runners threw away. This did not only solve the plastic waste problem but also raised awareness on the amount of plastic waste that ends up in the ocean. The art piece consists out of 70,000 plastic water bottles that otherwise would have ended up in the ocean! A perfect symbolic piece of art that shows the global problems we are facing today. Feeling like getting creative yourself? Take your plastic bottles and give them a new life! Maybe one of the following ideas will inspire you. Lamps   Bird feeder Garden Jewellery standard Broom And if you

Together we can!

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More and more great actions and initiatives are on the rise! The following attracted our interest most. The Raw Foundation This foundation is a consumer-facing organisation that targets plastic from environmental life-cycle perspective and their aim is to reduce the amount of plastic (i.e. bottles) and promote sustainable re-use solutions. Just like us! They are championing tap water Just like us! What they do.  Next to raising awareness, making preventive education materials and setting up award schemes, they make plastic free festival guides for organizers and goers! Their biggest campaign.  They led the world's first expedition to explore the length of Africa from Cape Town to Cairo to shine a global spotlight on the scale and peril of plastic pollution, to raise awareness about the true extent of 'transboundery' plastic pollution and to inspire action worldwide. What they found. Over 17,000km bush camping they found plastic everywhere of which 18% were bottles.
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" By 2050, there will be more plastic in our oceans than fish". Estimates like these make me cringe, and make me wonder, why people are so reluctant to change their habits only a little. Why is it so difficult for many to give up plastic bags or bottles for the greater good? And how can people not see that giving up plastic will also benefit their own health? Thinking about this I often get very frustrated.  Luckily, there are many young and motivated people which know which consequences our current behaviour will pose for our ecosystems. This great video gives impressions on the current state of our oceans! It's time to become active and be part of positive change. Leave your mark here: Take the Parley AIR pledge - Avoid, Intercept and Redesign. You have great ideas and are eager to collaborate with those that share the passion of saving the oceans? Join the movement, become part of the Parley Team and make your mark for the oceans: https://a

It takes 1/4 of a bottle of oil to produce a single water bottle.

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Some of single use water bottles' most damaging effects occur before they actually exist - while they are still being made. They require an enormous amount of resources to product, and their byproducts are harmful for mother earth. Plastic bottles are made from a petroleum product known as a polyethylene terephthalate (PET), and they require terrifying amounts of fossil fuels to both make and transport them, including oil.  The amount of oil that is required to make one plastic bottle is as much as 25% of a plastic bottle filled with it. The cost of this oil is 90% of the total cost of the production of a water bottle. To provide the world's supply of bottled water 17 million barrels with oil are required. With this amount of oil we can fuel 1.3 million cars for a year or provide 190,000 homes with power. By burning this amount of oil, 2.5 million tons of carbon dioxide will be emitted... How easy is it to contribute to a cleaner planet? Very easy. Just stop buying pla

Could your water bottle end up on the most remote island on Earth?

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‘’Did you know that 16 million plastic bottles are put into landfill, burnt or leak into the environment and oceans each day, just in the UK alone? This contributes to an increase in plastic pollution of the ocean in the most remote areas of the world.’’ We buy 1 million plastic bottles a minute around the world! We are consuming way too much of this unnecessary good. We produces over 20000 bottles per second, of which less than half of this amount is collected. This does not mean it is recycled and turned into new bottles because this only happens to 7% of the collected bottles. As a result, 5m to 13m tonnes of plastic lands up into the ocean which kills an enormous amount of sea creatures. The plastic bottles that end up in the ocean are not only being spotted close to humanisation. The most plastic contaminated beach on Earth is actually an inhabited island in the middle of the South Pacific, called Henderson Island. Research has shown that the island receives 3,500 pie

Want to know the story behind our obsession with bottled water? Must read: Bottled & Sold

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Bottled and Sold shows how water has gone from being a free natural resource to one of the most successful commercial products of the last one hundred years - and why we are poorer for it. Peter Gleick, a world-renowned scientist and freshwater expert, investigates whether industry claims about the relative safety, convenience, and taste of bottled water versus tap water. And he exposes the true reasons we've turned to the bottle, from business interests and our own vanity, to the breakdown of public systems and global inequities.